Friday, April 18, 2008

Why the Producer of 'Lost' Is Peeved at Nielsen

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Carlton Cuse, the producer of "Lost" is not happy with Nielsen.
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NEW YORK (AdAge.com) -- In an on-stage discussion about TV audience metrics at the National Association of Broadcasters Show, Carlton Cuse, executive producer of ABC's "Lost," explained why he's really peeved about what the Nielsen ratings fail to show. In other news in this 3 Minute Ad Age, ANA chief Bob Liodice weighs in with what he thinks about former Home Depot CMO Roger Adams taking a job as new CMO of Lord & Taylor. And, the success of AMC's "Mad Men" spawns more TV ad agency dramas.

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